Christmas in October? Decking the Halls comes earlier this year.
Helen Perry is here to buy nutcrackers. She takes her grandchildren to see the popular ballet every year.
Naomi is excited because she's with her grandmother shopping for her second nutcracker.
By: Larkin Belton
It seems like that the holiday season starts earlier and earlier every year. We're not even pass Halloween, but Christmas items are dominating the isles of your local stores.
Hobby Lobby in West Columbia has been stocking up on Christmas items since September. The store is dominated by Christmas sales with over 12 aisles of holiday decorations. With only four aisles of fall related items left.
Hobby Lobby is offering up to 40 percent off on all Christmas related items. Many retailers use early sales like these to get people in the holiday spirit.
"I try to make the sales, so my money will go farther," said shopper Helen Perry.
The National Retail Federation said it expects holiday sales to increase 4.1 percent to $616.9 billion in 2014, up one percentage point from last year. It would be the first gain of more than 4 percent in three years.